To reach more families and strengthen its position in the Swedish education market, Dibber has chosen to collaborate with us at Generaxion. We have focused on increasing their digital visibility through targeted efforts within Google Ads and SEO.
One of biggest players in the Swedish education market
Dibber is one of Sweden’s biggest players in preschools and schools in Sweden. They have a strong passion for learning and work to ensure that every child and student has the best conditions to develop lifelong learning.
They wanted to strengten this position and make the qualities more visible. Through a well-thought-out digital strategy, we ensure that Dibber reaches the families seeking high-quality education, and that their online presence meets the needs of both parents and students.
Our work
We’ve created local preschool and school landing pages based on geography to drive organic traffic and help potential customers make informed choices.
Informative texts, clear structure and simple overview have been in focus. Through solid SEO work, we have achieved good results, with an average position of 3.6, with 6 keywords in the top three and 10 keywords in the top ten.
In addition to this, we have supplemented the SEO work with Google Ads, which has driven paid traffic to the website. We have optimized the campaigns and managed to achieve a low cost per conversion, with over 400 conversions per month.
4Keywords in top 3
10Keywords in top 10
400Conversions per month
13 %Conversion rate